New Heal Wellness Spot Opens in Waterloo, Ontario

Toronto, Ontario–(Newsfile Corp. – May 20, 2026) – Happy Belly Food Group Inc. HBFG (OTCQB: HBFGF) (“Happy Belly” or the “Company”), a top player in bringing together emerging restaurant brands, is excited to share that our multi-unit franchisee David Lamph has locked down his 9th Heal location, situated in the City of Waterloo, Ontario. This new spot helps advance Heal’s smart, asset-light growth plan as the brand keeps expanding throughout Ontario’s bustling urban and suburban areas. Heal Wellness is a rapidly growing quick-service restaurant (“QSR”) brand that focuses on fresh smoothie bowls, açaí bowls, and smoothies, all centered around clean ingredients and a healthier lifestyle.

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“The opening of our latest location in the City of Waterloo highlights our ongoing commitment to grow Heal in vibrant communities with favorable demographics and high foot traffic,” said Sean Black, Chief Executive Officer of Happy Belly Food Group. “Located between the University of Waterloo and Wilfrid Laurier University, this site places Heal Wellness right at the core of one of Canada’s most appealing student markets, providing access to a dense community of students, faculty members, staff, and young professionals.”

With over 41,000 full- and part-time students at the University of Waterloo and more than 17,500 undergraduate and graduate students at Laurier’s Waterloo campus, Heal Wellness will be nearby approximately 58,500 students within the immediate university area. This demographic aligns perfectly with what Heal Wellness offers since today’s students are increasingly looking for quick, healthy food choices that can fit into their busy lives. Our menu featuring açai bowls, smoothies with protein add-ons, fresh fruit options, and wellness-focused items is designed to meet those needs.

Heal Wellness is gaining traction as more people show interest in wellness-focused QSR concepts across major Canadian cities. With a scalable format that has strong unit economics and an ever-growing network of experienced franchise partners, Heal is well set to strengthen its presence across Ontario while also venturing into other Canadian and U. S. markets.

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“Heal Wellness continues to grow quickly across Canada and into the United States while establishing itself as a leading brand for açaí bowls and smoothie bowls. With 39 locations already open and over 169 more in development stages; Heal adds value to Happy Belly’s broader portfolio which includes 686 contractually committed retail franchise locations spanning multiple emerging brands at different phases from development to operation. Our reliable growth strategy keeps delivering results as we extend our brands across Canada and the U. S., creating long-term benefits for our shareholders.”

“We’re just getting started,” said Sean Black.

About Heal Wellness

Heal Wellness was created out of a passion for offering quick yet fresh wellness foods that cater to busy lifestyles. We currently provide a wide selection of smoothie bowls along with smoothies. We take pride in carefully choosing every superfood ingredient on our menu aimed at fueling your body-this includes acai smoothie bowls alongside smoothies plus super-seed grain bowls. Our smoothie bowls are made using real fruit combined with superfoods like acai berries , pitaya , goji berries , chia seeds , among others.

Franchising

For franchising inquiries please see www. happybellyfg. com/franchise-with-us/ or contact us at hello@happybellyfg. com.

About Happy Belly Food Group

Happy Belly Food Group Inc.HBFG (OTCQB: HBFGF) (“Happy Belly” or the “Company”) leads in acquiring and scaling emerging food brands throughout Canada.

Happy Belly Food Group

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Sean Black

Co-founder , Chief Executive Officer

Shawn Moniz

Co-founder , President

FOR FURTHER INFORMATION , PLEASE VISIT :

www : www. happybellyfg. com or email hello@happybellyfg. com

If you wish to contact us please call : 1-877-589-8805

Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release , which has been prepared by management.

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