Toronto, Ontario–(Newsfile Corp. – January 16, 2026) – Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) (“Happy Belly” or the “Company”), a prominent consolidator of emerging restaurant brands, is excited to share the grand opening of its latest Rosie’s Burgers (“Rosie’s”) restaurant this Saturday, January 17th, in the lively city of Waterloo, Ontario, located at 15 King St S, Unit 5. This event marks Rosie’s 12th location and signifies another important step in the brand’s ongoing national expansion, enhancing its presence across Ontario. Rosie’s is a unique quick-service restaurant brand celebrated for its signature smash burgers, crispy fries, poutine, onion rings, and traditional milkshakes – serving up nostalgic flavors in vibrant neighborhood spots.
Happy Belly 1
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https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_002full. jpg “Waterloo is a bustling community fueled by two of Canada’s leading university campuses, making it a perfect market for the Rosie’s brand,” said Sean Black, Chief Executive Officer of Happy Belly Food Group. “With both the University of Waterloo and Wilfrid Laurier University just minutes away from our new restaurant and together hosting over 60,000 students across expansive campuses year-round alongside professionals and families. The rapid population growth in Waterloo along with its excellent post-secondary institutions and vibrant food and retail scene create a youthful demographic that aligns perfectly with Rosie’s neighborhood-focused smash burger concept.” “With now 12 locations open and more than 113 in development throughout key Canadian provinces, the Rosie’s brand is set to grow quickly in the coming years. These openings are part of Happy Belly’s broader portfolio which includes 666 contractually committed retail franchise locations across various emerging brands at different stages of development. Our combined strategy of franchised growth along with targeted corporate store openings highlights our commitment to speeding up our brands’ growth as we strive to become a reliable and disciplined growth company-the top restaurant consolidator in Canada.”
Happy Belly 2
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https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_003full. jpg Story Continues Additionally, K2 & Associates (“K2”) has converted their $2,000,000 CDN debenture before its three-year term expires on June 10, 2027 into common shares of Happy Belly. This move further strengthens the Company’s balance sheet while eliminating $2 million of convertible debt. K2 has been a long-time supporter of Happy Belly and continues to be a dedicated shareholder after increasing its equity ownership through this conversion as a show of confidence in the Company’s strategy and leadership team along with long-term growth potential. “We are just getting started,” added Sean Black. About K2
K2 & Associates is a Canadian multi-strategy hedge fund manager with over twenty years’ experience successfully managing funds while protecting capital and generating value. K2 developed its funds as resources for families-to build wealth without taking excessive risks. K2 pursues an active mandate to identify value opportunities while generating returns through solid analysis strategies and relationships. The firm has built a strong reputation as a reliable partner for companies seeking risk capital. About Rosie’s Burgers
Deliciously handcrafted smashed burgers paired with golden fries and classic milkshakes-Rosie’s is your local burger spot serving up those nostalgic flavors you know well from childhood. From our Smashburgers to French fries along with strawberry shakes and onion rings-we focus on keeping it simple while perfecting tradition because classics are classics for good reason! Franchising
For franchising inquiries please see www. happybellyfg. com/franchise-with-us/ or contact us at hello@happybellyfg. com. About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) (“Happy Belly” or the “Company”) leads in acquiring and growing emerging food brands including Heal Wellness, Rosie’s Burgers, Yolks Breakfast , Via Cibo Italian Street Food , among others.
Happy Belly 3
To view an enhanced version of this graphic, please visit:
https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_004full. jpg Sean Black
Co-founder , Chief Executive Officer Shawn Moniz
Co-founder , Chief Operating Officer FOR FURTHER INFORMATION , PLEASE VISIT :
www : www. happybellyfg. com or email hello@happybellyfg. com
If you wish to contact us please call : +1-877-589-8805 Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release , which has been prepared by management. Cautionary Note Regarding Forward-Looking Statements All statements in this press release , other than statements of historical fact , are “ forward-looking information ” with respect to the Company within meaning applicable securities laws. Forward-Looking information is frequently characterized by words such as “ plan ” , “ expect ” , “ project ” , “ intend ” , “ believe ” , “ anticipate ” , “ estimate ” and other similar words. Forward-Looking statements rely on opinions made at date given based on various risks uncertainties alongside factors that could cause actual events results differ materially from what’s anticipated. There are uncertainties inherent here including factors beyond Company’s control. There are no assurances business plans described here will come into effect terms time frame stated here. Company does not update forward-looking information if circumstances estimates opinions change except required by law. Reader should avoid placing undue reliance forward-looking statements. For description risks uncertainties facing Company readers should refer Management’s Discussion Analysis other disclosure filings posted on www. sedarplus. ca.
To view source version press release please visit https://www. newsfilecorp. com/release/280609
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https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_002full. jpg “Waterloo is a bustling community fueled by two of Canada’s leading university campuses, making it a perfect market for the Rosie’s brand,” said Sean Black, Chief Executive Officer of Happy Belly Food Group. “With both the University of Waterloo and Wilfrid Laurier University just minutes away from our new restaurant and together hosting over 60,000 students across expansive campuses year-round alongside professionals and families. The rapid population growth in Waterloo along with its excellent post-secondary institutions and vibrant food and retail scene create a youthful demographic that aligns perfectly with Rosie’s neighborhood-focused smash burger concept.” “With now 12 locations open and more than 113 in development throughout key Canadian provinces, the Rosie’s brand is set to grow quickly in the coming years. These openings are part of Happy Belly’s broader portfolio which includes 666 contractually committed retail franchise locations across various emerging brands at different stages of development. Our combined strategy of franchised growth along with targeted corporate store openings highlights our commitment to speeding up our brands’ growth as we strive to become a reliable and disciplined growth company-the top restaurant consolidator in Canada.”
https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_003full. jpg Story Continues Additionally, K2 & Associates (“K2”) has converted their $2,000,000 CDN debenture before its three-year term expires on June 10, 2027 into common shares of Happy Belly. This move further strengthens the Company’s balance sheet while eliminating $2 million of convertible debt. K2 has been a long-time supporter of Happy Belly and continues to be a dedicated shareholder after increasing its equity ownership through this conversion as a show of confidence in the Company’s strategy and leadership team along with long-term growth potential. “We are just getting started,” added Sean Black. About K2
K2 & Associates is a Canadian multi-strategy hedge fund manager with over twenty years’ experience successfully managing funds while protecting capital and generating value. K2 developed its funds as resources for families-to build wealth without taking excessive risks. K2 pursues an active mandate to identify value opportunities while generating returns through solid analysis strategies and relationships. The firm has built a strong reputation as a reliable partner for companies seeking risk capital. About Rosie’s Burgers
Deliciously handcrafted smashed burgers paired with golden fries and classic milkshakes-Rosie’s is your local burger spot serving up those nostalgic flavors you know well from childhood. From our Smashburgers to French fries along with strawberry shakes and onion rings-we focus on keeping it simple while perfecting tradition because classics are classics for good reason! Franchising
For franchising inquiries please see www. happybellyfg. com/franchise-with-us/ or contact us at hello@happybellyfg. com. About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) (“Happy Belly” or the “Company”) leads in acquiring and growing emerging food brands including Heal Wellness, Rosie’s Burgers, Yolks Breakfast , Via Cibo Italian Street Food , among others.
Happy Belly 3
To view an enhanced version of this graphic, please visit:https://images. newsfilecorp. com/files/6625/280609_e57fc2ce14228bfd_004full. jpg Sean Black
Co-founder , Chief Executive Officer Shawn Moniz
Co-founder , Chief Operating Officer FOR FURTHER INFORMATION , PLEASE VISIT :
www : www. happybellyfg. com or email hello@happybellyfg. com
If you wish to contact us please call : +1-877-589-8805 Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release , which has been prepared by management. Cautionary Note Regarding Forward-Looking Statements All statements in this press release , other than statements of historical fact , are “ forward-looking information ” with respect to the Company within meaning applicable securities laws. Forward-Looking information is frequently characterized by words such as “ plan ” , “ expect ” , “ project ” , “ intend ” , “ believe ” , “ anticipate ” , “ estimate ” and other similar words. Forward-Looking statements rely on opinions made at date given based on various risks uncertainties alongside factors that could cause actual events results differ materially from what’s anticipated. There are uncertainties inherent here including factors beyond Company’s control. There are no assurances business plans described here will come into effect terms time frame stated here. Company does not update forward-looking information if circumstances estimates opinions change except required by law. Reader should avoid placing undue reliance forward-looking statements. For description risks uncertainties facing Company readers should refer Management’s Discussion Analysis other disclosure filings posted on www. sedarplus. ca.
To view source version press release please visit https://www. newsfilecorp. com/release/280609Source link
